1. Questions, questions and more questions
Copywriters want to make sure they get it right the first time. After all, we're not happy unless you're happy. The only way to guarantee your happiness is to ask you lots of questions so we understand exactly what you are looking for. Be prepared to answer questions about your style, marketing plan, deadline, target audience, voice, purpose, business operations, etc. The more information you can provide, the better. So try to have an idea of project details, word count and required research. And don't get taken aback by all the questions. It's all to make sure we are seeing eye to eye!
2. Homework and Responsibilities
You may be hiring us, but success is directly related to your cooperation. That means being available when we have questions, providing us with all necessary background information, and giving feedback in a timely matter. If you don't critique drafts, provide contact information for an interview, or keywords to include, the project comes to a stand still and does not get completed to your satisisfaction. In other words, do your homework and we won't have problems!
3. Rough drafts and outlines
No need to worry if you don't like something or want to take something out. Edits are a normal part of the writing process. Freelance copywriters are happy to make any corrections or changes to your satisfaction. So expect to see a few drafts and/or an outline before reaching perfection.
4. Customization and flexibility
There are no rules to follow but your own. That's the beauty of working with a freelance copywriter. The only person they need to listen to is you so it's much easier to make special payment packages, meet a certain deadline or just go the extra mile.
5. Customer service at it's finest
Freelance copywriters are not salaried workers in a corporate office. Therefore, our livelihood directly depends on the service we provide for clients. If you're not happy, we don't get paid or referrals. So expect exemplary customer service with perfect copy, quick turnaround times, and accessibility.